Top 5 recommendations for successful interactive value messaging in life sciences Blog Top 5 recommendations for successful interactive value messaging in life sciences Explore 5 proven tips for effective interactive value messaging in market access & life sciences…Certara2025 年 8 月 22 日
Maintain & adapt pharma market access digital tools using feedback Blog 通过反馈维护与调整医药市场准入数字工具 Maintain the credibility of your pharma market access digital tools through continuous updates based on…Certara2025 年 6 月 30 日
How a budget-impact analysis complements cost-effectiveness to present a balanced economic outlook Blog 互补性评估:预算影响分析与成本效效益分析如何协同构建全面经济模型 2025 年 6 月 16 日 Editor’s note: This is the third of four articles in our series…Simona Colucci2025 年 6 月 16 日
‘Most favored nation’ policy could have profound impact on global drug pricing if fully implemented Blog ‘Most Favored Nation’ 政策若全面实施或对全球药品定价产生深远影响 Editor’s Note: Jiwon Oh provided research support for this article. She is a Certara Market…Certara2025 年 5 月 23 日
Using cost-effectiveness models for smarter drug development and healthcare decisions Blog 利用成本效益模型优化药物开发与医疗决策 2025 年 4 月 14 日 Editor’s note: This is the second in a series of four articles…Certara2025 年 4 月 14 日
Building effective health economic models: Key components for success Blog 建立有效的卫生经济模型:成功的关键要素 2025 年 3 月 28 日 Editor’s note: This is the first in a series of four articles…Certara2025 年 3 月 28 日
Centers of excellence in pharma: Driving efficiency and innovation Blog Centers of excellence in pharma: Driving efficiency and innovation Discover how Certara BaseCase can enable Centers of Excellence in pharma to achieve more streamlined…Certara2025 年 3 月 25 日
Mastering value storytelling with data-driven stories Blog 以数据驱动的故事精通价值叙述 Unlocking the Power of Storytelling in Healthcare Communication In the realm of healthcare communication, persuasion…Certara2024 年 11 月 14 日
4 ways to optimize agency partnerships using a platform-oriented approach Blog 使用平台导向法优化机构合作关系的 4 种方法 In the pharmaceutical and medical devices industries, the journey from product development to market introduction…Certara2024 年 11 月 8 日
AIFA makeover: Italy’s leap into 2024 Blog AIFA 改头换面:意大利飞跃 2024 Explore AIFA’s regulatory transformation.Certara2024 年 10 月 4 日